I started working on my podcast in 2015 and launched it in July 2016. As I write this description in May 2023, I'm nearing 7 years and 350 episodes. I hosted this masterclass in 2018 because I am often asked questions about starting a podcast. In this masterclass, I share everything I've learned about this process.

I hosted a masterclass in 2018 on this topic because I was frequently asked for advice about writing a book. I hope this helps you decide whether to move forward with the process. If you do, I recommend also watching Masterclass: Book Launch Strategies.

How do you identify your "ideal client" if you are just starting out or pivoting from one type of client to another that has yet to be figured out? I struggled with this question. While writing "Small List, Big Results," I developed a model to help you identify your ideal client.

You need to nail Zoom basics before you turn your boring webinars into transformative, inclusive, and engaging online experiences that leave participants feeling surprised and delighted.

- Think the issue is you have a small email list? You are solving the wrong problem. - It’s time to wake up your network to discover likely prospects who already know, like, and trust you. - Learn how others have avoided expert syndrome and other mental blocks that may be preventing you from taking action. - Exercises throughout the program to help you apply these strategies to your business.

When Covid-19 brought all in-person events to a screeching halt, events became synonymous with virtual events. By now, you likely have Zoom basics down. The problem is that basic skills are not enough to stand out as a top-notch virtual presenter. You don't need a high-tech recording studio to level up your Zoom game. Focus on improving your technique rather than your technology. This masterclass will help you.

For over a decade before the pandemic, I spoke, wrote, and coached people on how to make the most of networking AT events. Now that in-person events are possible again, it's time to brush up on your networking skills. Going to an event is an investment of time, money, and energy. Make the most of it!

This masterclass will shift your mindset if you feel uncomfortable selling or wonder whether you could improve your sales process. Are you ready to launch a new offer, book, podcast, or TEDx talk? Sign up for the Mastermind: Wake Up Your Network. You'll get step-by-step support to build a list of prospects and strategies for setting up research or prospect calls, getting Amazon reviews or YouTube comments, and more.